Earnest and sincere, GIRLS bring a new brand of dreamy shoegaze for the late 2000’s. It is true and honest pop music. There is no sign of irony. There is no laughably overwritten chorus. There is only their obvious love of Ariel Pink, simplicity, and their ability to be seriously playful.
GIRLS have hometown popularity, having been named one of the city’s Bands to Watch in SF Weekly. They are gaining acclaim among indie music reviewers having made it into Pitchfork’s Top 100 Tracks of 2008, and into Gorilla vs. Bear’s Most Likely to Succeed 2K9.
So people are talking. And this time, it’s worth listening. GIRLS are signed to Bay Area label True Panther Sounds and are said to be releasing their debut album sometime this year. In the meantime, here is their myspace. The choice track so far among music snobs seems to be “Hellhole Ratrace”, so why don’t you give that one a try first. You know, we music snobs are always right…
